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Messaging

How the message sequence works

The connection request, the follow-ups, and the pitch on a positive reply.

Your agents work through a short sequence for every prospect. Each step only happens if the previous one didn't end the conversation.

The steps

  1. Connection request — a short note sent with the invitation. Keep it brief and human.
  2. First message — sent after the invitation is accepted, opening the conversation.
  3. Follow-ups — a small number of nudges spaced out over the following days.
  4. Pitch on positive reply — sent when someone responds with interest, explaining the offer and inviting them to book time with you.

All messages go to direct connections on LinkedIn. There are no subject lines, and nothing is sent through Sales Navigator InMail.

Tip: The pitch step is where your calendar link does the work. Make sure the link in Settings is current.

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